Planning & Beyond® - Where financial planning meets human understanding
Planning & Beyond® is for financial advisors who want to go beyond the numbers and build deeper, more trusted client relationships.
Hosted by Ashley Quamme, a licensed therapist and financial behavior specialist, this podcast helps advisors better understand the psychology, emotions, and behaviors that shape client conversations.
Each episode offers practical strategies you can apply in discovery meetings, prospect conversations, difficult money discussions, and major life transition planning. Through conversations with experts in behavioral finance, financial psychology, and financial therapy, Ashley explores how advisors can strengthen communication, navigate emotional moments, build trust, and support clients with more confidence.
If you want to improve the way you connect with clients, ask better questions, and bring more empathy and clarity into your planning process, Planning & Beyond® will help you sharpen the human side of your advisory work.
Topics include:
- Mastering discovery and prospect meetings
- Navigating difficult money conversations
- Understanding client psychology
- Building trust and deepening client relationships
- Managing emotional client situations
- Improving advisor-client communication
- Applying behavioral finance strategies
- Supporting clients through life transitions
New episodes release weekly. Subscribe for practical conversations on the human side of financial planning.
Learn more at Beyond the Plan.
Planning & Beyond® - Where financial planning meets human understanding
23. Understanding Financial Trauma: How Advisors Can Recognize the Invisible Barriers to Client Success with Rahkim Sabree
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Financial trauma silently shapes your clients' decisions regardless of their net worth—and Rahkim Sabree reveals exactly how to spot it. This conversation unpacks how childhood experiences, observed behaviors, and systemic barriers create powerful money beliefs that persist even when clients achieve financial success. Discover why your high-net-worth clients remain anxious despite healthy portfolios, why seemingly simple recommendations meet unexpected resistance, and how asking just a few targeted questions can transform your discovery process and deepen client relationships.
Key Takeaways:
- Recognizing Financial Trauma Beyond Income Levels: Financial trauma affects clients across the wealth spectrum, not just those experiencing financial hardship. High-income, high-net-worth clients often display trauma through hypervigilance, excessive saving, or an inability to spend in ways that provide enjoyment—behaviors that are frequently misinterpreted as positive financial discipline.
- Implementing the Three E's Framework: Support clients using Rahkim's "Three E's" approach: Exposure (introducing the concept of financial trauma), Education (explaining how it affects financial behavior), and Execution (supporting clients in taking action while being part of their supportive community).
- Transforming Discovery Meetings: Begin uncovering financial trauma by asking, "What does money represent to you?" followed by deeper questions like "Freedom to do what?" or "Security against what?" These simple but powerful questions reveal the underlying beliefs driving financial behavior and create opportunities for meaningful intervention.
- Looking Beyond the Numbers: Understand that "successful" clients on paper may be assigning character traits to their money (power, respect, love) while neglecting other life areas. Advisors should observe how money vigilance affects clients' relationships, hobbies, substance use, and overall well-being to provide truly holistic guidance.
Resources and Guest Information:
- Overcoming Financial Trauma - Rahkim's newsletter
- Financial Therapy Association - Professional resources
- Rahkim Sabree on LinkedIn - Connect with Rahkim!
- Rahkim's Forbes Articles - Additional insights on financial trauma
- Upcoming Book: Look for Rahkim's comprehensive guide to financial trauma releasing in November 2025
Take Action:
- Start implementing trauma-aware financial planning by adding one question to your discovery process: "What does money represent to you?" Listen carefully to the response, then follow up with "Why?" or "Where does that belief come from?" These simple questions can reveal financial trauma patterns, create deeper client connections, and transform how you approach planning conversations from your very next meeting.
- Help fellow advisors grow by leaving us a review!
Connect with Ashley:
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